Senior Solution Engineer with 12+ years in pre-sales — from complex demo builds and discovery workshops through to C-suite engagement, across every segment from SMB to Enterprise.
I'm a Senior Solutions Engineer with over 12 years of experience helping organisations solve complex problems, make better technology decisions and turn ambitious ideas into practical solutions. I've worked across every segment, from SMB and Commercial through to Mid-Market and Enterprise, supporting more than 600 accounts and contributing to some of Salesforce EMEA's largest and most complex enterprise engagements.
My background in experience design, design thinking, operations and program management gives me a deeper understanding of how teams work, where workflows break down and what it takes for new technology to be successfully adopted.
I've led discovery, built tailored solutions, presented to the C-suite and shaped deal strategy alongside the sales teams and customers I've partnered with. My combination of technical depth and commercial instinct is what I bring into every customer engagement.
Today, my focus is AI strategy and transformation. I help organisations identify valuable use cases, redesign workflows and move from AI experimentation towards meaningful adoption. My approach is hands-on, using AI tools to build, test and explore what is possible before turning it into a clear, practical vision for customers.
I take a value-based approach to customer engagement. Rather than focusing only on product features, I aim to understand the wider business problem, connect technology to measurable outcomes and help customers build a clear vision for change.
From Associate Demo Engineer to Senior Solution Engineer — every role inside the SE org shaped how I help win deals today.
Partner with customers to shape their AI strategy, helping them identify high-impact use cases and adopt AI in ways that solve real business problems. Lead discovery, demos and solution design across complex customer engagements. Bring a hands-on approach to AI, rapidly experimenting with new capabilities and translating them into practical solutions that customers can adopt with confidence.
Partnered with customers across the UK & Ireland to understand complex business challenges through discovery, demos and strategic solution design. Helped organisations navigate digital transformation while exploring how emerging AI capabilities could create real business value.
Led cross-functional programmes delivering internal products for the global Solution Engineering organisation. Partnered with designers, researchers, engineers and senior leadership to align priorities, drive execution and deliver tools that improved operational efficiency across the Solution Engineering organisation.
Built the operational foundation for the EMEA Solution Engineering design team, creating scalable processes, tooling and metrics that improved planning, delivery and collaboration across the organisation. Partnered with regional leadership to help the team operate more effectively at scale.
Established as the first Experience Design Lead within the EMEA Solution Engineering organisation, partnering with Solution Engineers, Account Executives and regional leadership on some of the region's largest opportunities. Led executive workshops, customer discovery and solution strategy, solving complex business challenges and supporting strategic enterprise sales engagements across EMEA. Mentored designers and helped build the region's experience design practice.
Built custom demos and prototype applications that brought customer use cases to life. Worked closely with Solution Engineers and Account Executives to understand business challenges and create tailored experiences using Apex, Visualforce, JavaScript, HTML and CSS.
Evaluated data accuracy and applied judgment to make data quality decisions for Google Maps.
600+ accounts supported across Salesforce EMEA and Notion — from fast-moving commercial deals to some of the largest enterprise engagements in the region. Below is a small example of some of the customers I had the pleasure of working with.















Built across every function in the SE org — from building the first demo to running C-suite strategy workshops on the largest deals.
Using AI across the full sales motion — from pre-call research and demo builds through to follow-up materials — to move faster and deliver more for customers.
Based in Dublin, Ireland. Best reached on LinkedIn.